What It’s Like to Do Makeup for a Virtual Fashion Show During the Pandemic

Before heading backstage for Fashion Week shows, I must take a deep breath and emotionally, mentally, and spiritually prepare myself for being a sardine. Usually, the models are set up at hair and makeup stations basically shoulder to shoulder in a small, narrow space. I have to squeeze through tight rows to get a peek at them. Everyone inevitably gets in the way of each other. Before the pandemic, the cramped chaos thrilled me. Now, just thinking about it makes me cringe. 

Slowly but surely, fashion shows are happening again. The Dior Cruise 2021 show, for instance, took place today, July 22. An audience wasn’t physically in attendance, but people watched through their screens as 47 models walked a runway set up in the Piazza del Duomo in Lecce, Italy. 

And as the lead makeup artist for the show (and the creative and image director for Dior Makeup), Peter

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