Fashion & Shopping
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Subscribe to FSN E-Commerce Ventures: Prabhudas Lilladher

Kristen S. Sykes



Subscribe to FSN E-Commerce Ventures: Prabhudas Lilladher


© Sunil Matkar
Subscribe to FSN E-Commerce Ventures: Prabhudas Lilladher

Prabhudas Lilladher IPO report on FSN E-Commerce Ventures

We recommend Subscribe Rating to IPO of FSN E-Commerce Ventures which operates Nykaa, India’s largest Omni channel play across Beauty and Fashion segments. Nykaa has revolutionized the art of online retailing of BPC products in India. Nykaa has been able to create strong consumer following and 70% repeat purchase led by 1) Inventory led BPC Model which ensures authenticity and guarantee of quality 2) wide product range offered by Nykaa as against low fill rates, stock outs and limited assortment in physical stores 3) 2mn SKU’s, 3826 brands and availability in 24817 pin codes 4) consumer education through 1363 influencers, ~39500 Facebook posts (12.6mn followers) and 1.1mn You tube subscribers 5) Ability to bring global brands like Estee lauder, Huda Beauty, Charlotte Tilbury etc. to Indian consumers 6) private labels like Nykaa

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Fashion & Shopping
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The Day – Latina entrepreneurs are forcing beauty giants to pay attention

Kristen S. Sykes

Almost nine years ago, Jessica Torres launched a style blog to help build her resume as an aspiring fashion journalist. A self-described plus-sized Latina from the Bronx, she didn’t see herself reflected among staffers at the magazine where she interned. She eventually came to the conclusion that the path to success would require striking out on her own.

Today, Torres has 138,000 Instagram followers. Instead of writing stories, she’s paid by the likes of Sephora and Ugg to promote their products, raking in as much as $25,000 for posts and projects on behalf of some brands. But Torres isn’t your typical online influencer: She’s part of a wave of Latinas looking to expand their online footprint and boost corporate respect for one of the largest U.S. consumer demographics.

Especially in the realm of beauty products, Hispanics are increasingly driving and shaping the industry as consumers and business owners. In 2020,

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Fashion & Shopping
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Zendaya crowned CFDA Fashion Awards Fashion Icon

Kristen S. Sykes
zendaya

Vittorio Zunino CelottoGetty Images

It comes as no surprise that Zendaya has just been chosen by the CFDA as the Fashion Icon for the organisation’s upcoming awards.

The actress, who has made a real name for herself on the red carpet over the past year, is being recognised for her contributions to the fashion industry.

Zendaya’s accolades include launching gender-fluid clothing collection Daya by Zendaya, in collaboration with Tommy Hilfiger, as well as becoming a spokesperson for Lancôme, Bulgari and Valentino.

zendaya

HandoutGetty Images

The star’s red carpet looks are some of the most talked-about ensembles of the year. Recently, thanks to the help of her stylist Law Roach, we have been treated to a vintage Versace gown that paid homage to Beyoncé, another vintage moment in a YSL look once owned by American businesswoman and trailblazer Eunice Johnson, a breathtaking Balmain look at the Venice Film

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Fashion & Shopping
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These Fluffy Balenciaga Sunglasses Are Set To Be The Next ‘Must-Haves’

Kristen S. Sykes

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Fashion Photo Session In Paris - August 2021

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Beauties, every so often a new trend hits the fashion industry that first shocks us, then intrigues us, then becomes one of the biggest must-haves! That new item is the new, fluffy Balenciaga sunglasses which have been making its rounds on some of our favorite fashion girls and now we have to know more.

According to Fashion Bomb Daily, the Fluffy Cat sunglasses from Balenciaga are set to be the next fall/winter fashion staple. Priced at $1,150, these fluffy, cat-eye sunglasses come in the colors red, black, and white and feature acetate and fake fur around the rims and sides along with the bold BB Balenciaga logo on the left template. The Balenciaga website makes it clear that this product is meant to be a fashion accessory only, rather than an optical tool, meaning that it’s not suitable for

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