NEW YORK, May 11, 2020 /PRNewswire/ — Benjamin Bellwether, a fashion trend forecasting service based in New York City, today announced the launch of its trend forecasting and business acumen service and release of its first set of insights and educational courses. Customers can explore free articles and subscribe to in-depth market shopping reports and education courses covering topics including Sustainability Basics of Fashion Business and Marketing Basics for Fashion Business.
Bellwether surveys street and runway looks, in-store and online comp shopping, social media and search engine traffic to distill market trends into actionable reports that customers can use to improve their product development and product processes. The service also uses this data to provide insights about marketing, sustainability and general business practices.
Benjamin Bellwether content includes:
- trend alerts, industry news, shifts in consumer behavior and other quick insights